Study of Stakeholders' Perception, Motivation and Preferences Towards Ecotourism Development in Siberut National Park, Indonesia

Abstract

This study aimed to analyze the orientation of the stakeholders in the development of ecotourism in Siberut National Park. The framework of the approach used in this research was phenomenology, which was then enriched with the data collection techniques of study documentation, observation and qlose ended questionnaire. The analytical method utilized was One Score One Indicator, which was an analysis model that was used through developing elaboration of questionnaires in collecting data and evaluating various variables that had been determined by researchers. The results of the study revealed that various actors (communities, govenrment and tourists) stated high scores or were meaningful both for the development of ecotourism in Siberut National Park area. Data on perception, motivation, and ecotourism reference showed high scores on the distribution of economic, ecological and socio-cultural benefits. The high economic orientation of the community and government was an important determinant in maintaining the ecological and socio-cultural order; so that it made positive energy to be developed in the development of ecotourism as a whole and integrated. Considering number of objective approaches made, then the synthesis initiated in this study was to optimize several perspectives including: 1) Ecotourism Political and Regional Policy Perspective; 2) Ecotourism Planning Perspective in an integrated manner; 3) Ecotourism Marketing Perspective.